If you have a blog and want to attract more visitors, SEO is an interesting option. 

With SEO – search engine optimization – you make your blog easier to find for visitors and search engines. 

You find out the words with which people search in search engines and you consciously write them in your pieces. 

You now offer exactly what people are looking for and you will rise to the top faster in Google and other search engines.

If you blog fanatically and don't do much with search engine optimization, you can immediately make your weblog easier to find with these simple 7 tips.

1. Use keywords

If you know what people type into search engines, you can consciously apply these words to your blog. 

Via services such as the Google Keyword Tool and Ăœbersuggest you can quickly find out frequently used combinations. Ideally, you write a piece for each relevant search term. 

Put the words in the title, introduction, subheadings and process them into final image names and descriptions. Search engines read this.

Many bloggers feel that SEO limits their creativity, but you can also do it afterwards. First write a good story and then see if a keyword combination fits with it, with which you can make the text easier to find. 

As a blogger you want to be read and if your blogs also attract readers via search engines in the long run, that is a nice bonus.

2. Put keywords in links

If you link to a previously written blog, put keywords in the linked text. For example:

…you can fight bees in different ways

If the link points to a blog that you have optimized for the combination 'fighting bees' then you are killing two bees, uh, flying with one stone. 

Before a search engine follows the link, it understands what the landing page is about and it is also 100% optimized for these words. If someone now searches for 'fighting bees' in Google, you will be at the top with a bit of luck.

3. Take care of Backlinks

Links are very important for search engine optimization. Because there are many pages that qualify for a place at the top of the search results, the number of votes for your blog counts strongly. If many related websites refer to you, you apparently matter. 

Google rewards this with better search results, you have already proven yourself.

One way to get links as a blogger is guest blogging. 

Write an article for another blog and offer it for publication for free. If the other person places the piece, you may place a short closing box with information about yourself and a link to your website as a thank you.

Tip : Invite guest bloggers to your own site as well. You get extra articles and the writers often refer to the piece on their blog. So the knife cuts both ways.

4. Blog regularly

Search engines try to imitate people as best they can. If you can choose between a stoneware blog that is filled daily or a hobby blog where little happens, which would you prefer? Precisely. In addition, search engines like to see new pieces on a website. The more often you publish, the faster a search engine visits your blog. He always finds something new.

5. Make sharing easy

Google wants to present visitors with the best possible blogs. So these are the blogs that are appreciated and that people are talking about. Talking happens through social media these days, which is why tweets, likes and recommendations are becoming increasingly important for search engines. Make sharing your blogs as easy as possible with clear social media buttons and encourage sharing.

6. Cluster Topics

People search in search engines with their own words and often these are very close to each other. You can choose one of these combinations and write a blog about it, but you can also create clusters.

Write different blogs based on the keywords and link to the pieces. If possible, use the chosen keywords in the linked text again (see tip 2). You give search engines all kinds of signals that you are the specialist in the field of this main keyword in all its variants.

Tip : Always try to put a keyword in your domain name. If someone links to your website (www.example.com) with a URL, then search engines immediately have an idea what it is about.

7. Focus on interaction and encourage response

Search engines love unique content. Those are your own blogs, but also the comments that people write below and especially if keywords come back in them. A good example is the website kieskeurig.nl on which consumer electronics are described and assessed. The comments invariably contain names and type numbers of similar products and this gives search engines a lot of guidance.

An additional advantage is that blogging is all about interaction and you want to trigger something in your readers. Whether this is emotion or the purchase of your product or service. So let your blog come to life.


Bloggers are often averse to search engine optimization because it would undermine their creativity. In practice, however, this works great. By only writing the words that people search for in blogs, you are already easier to find and this immediately yields more visitors via search engines. If you write beautiful pieces, it is so nice when they are read. However?


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